Meet The Team

Your business is our business.

Shelby Carpenter, Owner of Wise Marketing
Shelby Carpenter
Owner
shelby@wisemarketingtx.com

I started Wise Marketing because I genuinely care about our local businesses and the people behind them. My journey began with involvement in our local Chambers of Commerce, where I had the chance to work closely with small business owners across Wise County. It didn’t take long for me to realize how much I loved being part of their stories — celebrating their wins, navigating challenges, and watching their businesses grow.

That’s when it hit me — I wanted to do more. I wanted to be the kind of support system I knew so many of them needed. So, I took a leap of faith and started Wise Marketing, a company built on connection, community, and creativity.

As a small business owner myself, I understand how overwhelming it can be to juggle everything — especially marketing. That’s why I’m here: to take that weight off your shoulders and help your business show up in the best way possible through smart, authentic marketing strategies that truly work.

Meet the team behind the work.

Desiree Joyner
Desiree Joyner
Social Media Team
desiree@wisemarketingtx.com

Desiree has a deep affection for the charming small-town ambiance of Wise County, and she has a talent for connecting with her clients on a personal level. Born and raised in Wise County, she made Decatur her home five years ago. Over time, she has built genuine relationships with businesses and non-profit organizations in her community. In addition to her professional pursuits, Desiree treasures her role as a devoted mother to her daughter and can often be found cheering her on at volleyball and basketball games. As a parent, she is wholeheartedly committed to improving the community she calls home, not only for her family but also for the benefit of others residing in Wise County.

Troy Bagwell
Troy Bagwell
Director of Design + Website Specialist
troy@wisemarketingtx.com

Troy Bagwell brings a wealth of expertise in art, graphic design, and technology to Wise Marketing. He holds a Bachelor of Fine Arts Degree in Painting and Drawing from the University of North Texas. With a career spanning three decades, Troy recently retired as the Director of Technology at Decatur ISD, where he played a pivotal role in shaping educational technology for 25 years. Proficient in graphic art, social media management, and web design, his skills are second to none. Troy’s unique blend of artistic prowess and technological finesse positions him as a valuable asset to the team at Wise Marketing.

Hailey Albert
Hailey Albert
Social Media Team
hailey@wisemarketingtx.com

Hailey believes that social media is a KEY component in achieving one of many goals within your small business. She’s been in the social media business for five years and if there’s one thing she’s learned that she wants to pass along to you, it’s this: Authenticity is key! When working with her, you’ll find that this core belief is the backbone of every strategy, campaign, graphic, video and direction that she produces for her clients all while having fun with it! Marketing is what has made 2 of her businesses successful and she can’t wait to do the same for you and yours!

Nina Price
Nina Price
Social Media + Graphic & Website Design + Google Management
nina@wisemarketingtx.com

Born and raised in Wise County, Nina currently resides in Paradise with her husband and daughter. An artistic soul with a lifelong passion for bringing visions to life, Nina brings over 15 years of creative experience and a strong eye for design, storytelling, and strategy to every project. Her background in digital design, photography, content creation, and visual branding gives her a unique ability to create work that feels polished, purposeful, and true to each business.

Nina specializes in social media management, graphic design, website design, Google Business Profile management and growth strategies. She is passionate about building genuine partnerships with local small businesses, learning their stories, and creating tailored digital strategies that increase visibility, strengthen community connection, and help them grow in today’s market.

Madison Gamble
Madison Gamble
Facebook Ads Specialist + Photographer
madison@wisemarketingtx.com

Madison graduated from the University of North Texas with a Bachelor of Arts in Design Management and has a passion for helping businesses grow through creative, strategic marketing. With experience in social media management, paid advertising, website design, branding, content creation, and photography, she enjoys finding unique ways to tell each client’s story and connect them with their audience.

With over seven years of experience in photography and marketing, Madison understands the dedication it takes to build a successful business and brings that same creative and strategic mindset to every client she works with. She loves helping businesses strengthen their online presence, build meaningful connections with their customers, and achieve lasting results. When she’s not working, you’ll usually find her with a camera in hand, trying a new coffee shop, or spending time with family and friends.

Christie Simons
Christie Simons
Google Management + Google Ads + Social Media Management
christie@wisemarketingtx.com

With more than 15 years of experience in marketing, branding, and digital strategy, Christie is passionate about helping businesses grow their online presence and connect with the customers who need them most.

As part of the Wise Marketing team, she partners with business owners to improve their visibility, strengthen their reputation, and stand out in local search results through Google Business Profile optimization and Local Service Ads. Christie is known for her attention to detail, heart for service, and commitment to helping clients grow with confidence.

Cody Bland
Cody Bland
Videographer
cody@wisemarketingtx.com

An Emmy Award-winning digital storyteller, creative director, and partnerships producer, Cody Bland is based in the Dallas/Fort Worth area. With experience spanning record-breaking brand deals, national arena tours, and high-impact content for major platforms, he brings creativity, strategy, and precision to every project.

His background includes leading operations and partnerships for Dude Perfect’s multi-platform brand and directing creative for ESPN’s 30 for 30. Through every project, Cody’s mission remains the same: to tell stories that connect with people, strengthen brands, and deliver meaningful results.

Cody brings a powerful storytelling perspective to video, creative direction, brand campaigns, and content strategy. Whether helping a business launch a campaign, build stronger visibility, or bring a big idea to life, he is passionate about creating work that feels intentional, memorable, and built to make an impact.

Nicole Palmiter
Nicole Palmiter
SEO Specialist + Google Ads + Website Management
nicole@wisemarketingtx.com

Nicole brings more than 15 years of digital marketing experience—specializing in SEO, Google Ads, Local SEO, and lead generation—to help local businesses scale. Based in Krum, Texas, she lives with her husband, one-year-old daughter, two dogs, and a herd of Longhorn cattle raised for beef.

Nicole thrives on partnering with local business owners to translate their goals into data-driven marketing campaigns that deliver measurable ROI. A passionate strategist, she continuously analyzes trends and optimizes performance to ensure clients stay ahead of the curve. Above all, Nicole values building lasting partnerships and actively celebrating her clients’ growth every step of the way.

Savannah Warren
Savannah Warren
Social Media + Google Ads + SEO + Website Design
savannah@wisemarketingtx.com

With more than nine years of experience in marketing and business development, Savannah Warren is proud to call Ponder, Texas home. She is passionate about supporting local businesses and helping them grow through personalized marketing strategies that make a lasting impact. Her expertise spans social media management, Google Ads, website design, SEO, branding, content creation, and digital marketing strategy — giving her a well-rounded ability to meet clients where they are and build solutions that drive real results.

When she’s not working with clients, Savannah enjoys spending time with her husband and their two kids. She loves being part of the North Texas community and is genuinely excited to help local businesses reach their goals as the newest member of the Wise Marketing team.